After customers have been seemingly paralyzed and unwilling to leave their big bank in recent years, higher fees and lack of attention have them re-thinking that position. But does their big bank really care?
October 2011 - Frederick Swanston
For a limited time, you can register to win a 7-day/6-night, all-inclusive trip for two to Iberostar’s newest shining star – IBEROSTAR Cancún! Situated on one of Mexico’s most magnificent beachfronts, IBEROSTAR Cancún is a stunning architectural gem with exceptional service, excellent all-inclusive dining options and remarkable amenities. Read More
The VeriFone and Frederick Swanston marketing and account teams gathered Wednesday evening to recognize four years of amazing VeriFone growth and accomplishments, and to celebrate the fourth anniversary of Frederick Swanston being named VeriFone’s agency. In that short time VeriFone – already the global leader in secure electronic payments four years ago – has evolved its global impact exponentially, not only in revenue but in the scope of services it provides. Read More
Who would know more about speed mixed with security than NASCAR Hall of Famer Richard Petty…unless it’s VeriFone? The winner of 7 NASCAR Cup Championships and the global leader in secure payment solutions have strapped in to promote Secure PumpPAY, VeriFone’s powerful solution that enables petroleum stations, convenience stores and supermarkets to upgrade their existing fuel dispensers to ensure the greatest payment security for their customers. Frederick Swanston recently shot a video with King Richard that was shown at the National Association of Convenience Stores (NACS) Show in Chicago October 1-4.
IBEROSTAR Hotels and Resorts, a brand synonymous with the world’s most stunning all-inclusive resort destinations, is bringing its uniquely elegant style to Cancún, Mexico. The ninth IBEROSTAR property in Mexico but first in Cancún, Iberostar Cancún is situated on one of the world’s most exquisite beaches. The new, all-inclusive IBEROSTAR Cancún has 426 fully-equipped rooms and villas, each with an ocean view. Guests can enjoy the hotel’s seven pools, including one magnificent infinity pool, two tennis courts, a professional soccer field, a luxurious spa, gym, and Cancún’s only on-site oceanfront 18-hole championship golf course, among other services and amenities. IBEROSTAR Cancún also features a sprawling oceanfront convention center offering 49,000 square feet of indoor meeting space in 22 meeting rooms and over 60,000 square-feet of outdoor area for events and social activities for up to 2,500 guests. Read More
If anything is certain in the current economic environment, it’s the fact that what passed for “business as usual” for banks for so many years just simply won’t work with customers today. Yet many banks appear to be so hamstrung by their cultures and traditional processes that they are unable – or unwilling – to change or even to listen to what their customers would tell them, if asked. Read More
Are the trends in how we get our news and reading material worrying you? They are me. But, then maybe Freddy Swan just has his tail feathers in a wad unnecessarily. Here’s what I’m seeing: Read More