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SVP Director/Client Development
Dean Lukehart (678) 527-1144 dean@frederickswanston.com |
Agency Principal
Scott Frederick (678) 936-2381 scott@frederickswanston.com
Agency Principal
Bill Swanston |
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Frederick Swanston
11800 Amberpark Drive Suite 100 Alpharetta, GA 30009 (770) 642-7900 dean@frederickswanston.com |
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| 02.15.2012 by Scott Frederick |
Bankers Fidelity Life Insurance Company, a successful Atlanta insurance provider that has been serving the life and health insurance needs of seniors since 1955, recently selected Frederick Swanston to create its first-ever television campaign. Individuals, ages 65 and older, purchase Medicare Supplement insurance to offset the gaps in health coverage that exist with Medicare. Frederick [...]
| 02.09.2012 by Scott Frederick |
Contrary to popular opinion, all vacation travel is not automatically booked on the Internet these days. In fact, a recent study by Travel & Leisure co...
| 02.01.2012 by Freddy Swan |
Does anyone actually tune in to watch the game anymore? Well, I’m sure there’s still a handful of face-painted, jersey-wearin’ folks out th...
| 01.24.2012 by Freddy Swan |
Like a lot of folks, Freddy Swan has been cutting back on unnecessary expenditures lately. One area where many people have cut back is on magazine subscrip...
| 01.11.2012 by Freddy Swan |
How about some good news to start the year off with? According to no less a source than The New York Times, there will most likely be a significant rebound...
| 01.04.2012 by Freddy Swan |
Here are some observations and realities advertisers and their agencies need to address as they study 2011 holiday retail sales and trends:
Internet sho...| 12.21.2011 by Freddy Swan |
What better way to celebrate the holidays than to embarrass your employees with old photos. Please enjoy at our expense.
Happy Holidays from Frederick...
| 12.15.2011 by Freddy Swan |
To me, the ads I see on the Internet aren’t really very effective and I’ve wondered why. I think it’s because most advertisers aren’t taking advant...
| 12.09.2011 by Una Newman |
It’s a question on the minds of healthcare marketers everywhere. For several generations, healthcare providers (both hospitals and physicians) have been ...
| 12.06.2011 by Freddy Swan |
Guest post from Molly Carter Gaines, SolDesign Company
As marketers, we sometimes find ourselves tempted to focus all of our attention on one single p...