VeriFone
World Leader in Electronic Payment Solutions
Assignment
The term mobile commerce means everything from mobile wallets, to consumers having the ability to shop in-store on a tablet, to plumbers able to swipe a credit card on a mobile device after they fix a leaky sink. Our task was to help VeriFone, the worldwide leader in secured electronic payments, define mobile commerce for its primary target audiences.
Approach
We created a brochure outlining Verifone’s complete slate of mobile offerings, a mobile eBook that delves into even greater detail on Verifone Mobile Solutions, and are in the process of redesigning the mobile portion of the Verifone website.
Result
Although no quantitative results can be disclosed, the brochure was recently introduced to rave reviews at the Worldwide Sales Conference. The eBook was introduced at the worldwide CARTES conference in November.