I absolutely love this ad. Its subtle simplicity with how insane the actual situation is brings it all together. I love how the old man acts as a reality check. I actually watched this one several times and didn’t vomit so that’s a good sign. My favorite part is the old man’s reaction when the bottle lands. I am looking forward to seeing this ad over and over again.
You have to have some kind of imagination to make beer bottles into doves and have the oldsters act like there’s nothing strange about a covey of beer bottle doves looking for seeds or something. I liked it – maybe because I’m a beer drinking old timer myself.