How Can Your Website Maximize Sales?

avatar 05.14.2013 by

Everyday consumers visit many websites that are clearly trying to sell something. While some of these advertisements can be effective, certain brands have obviously forgotten the GOLDEN RULE of all retailing:  (A) TARGET CONSUMER TRAFFIC x (B) THE CONVERSION RATIO OF TRAFFIC TO SALES x (C) THE AVERAGE TICKET PER TRANSACTION =   GROSS SALES In more…

How Internet Advertising is EXPLODING in 2013!
avatar 05.06.2013 by

The Interactive Advertising Bureau – based on their quarterly study – reported that Internet advertising hit a record $36.6 billion in total for 2012. Th more...

University of Iowa Health Care Admits FredSwan.
avatar 06.05.2012 by

After an extensive review that included agencies from all over the country, University of Iowa Health Care has selected Frederick Swanston as its agency of r more...

VeriFone’s Footprint Continues to Grow
avatar 11.15.2011 by

Our VeriFone client’s global impact continues to grow!  Read how the acquisition of Point further broadens VeriFone’s range of mobile payment services f more...

VeriFone and Frederick Swanston Celebrate Four Years Together
avatar 10.21.2011 by

The VeriFone and Frederick Swanston marketing and account teams gathered Wednesday evening to recognize four years of amazing VeriFone growth and accomplishm more...