More Effective Hospital Marketing
As the world turns, so does effective hospital marketing.
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Fundraising for a Heart Transplant
Last week we celebrated. We celebrated with colleagues, vendors, friends and clients. …
When You Follow Your Heart
At Frederick Swanston we like to think of ourselves as more than just an advertising ag…
Google Glass in the ER
Google Glass is one of the latest technological inventions that’s making its mark…
A New Era of Health Care Advertising
Frederick Swanston’s health care practice boasts among its client base three segm…
Surviving My First Tradeshow: SHSMD Connections 2013
networking the exchange of information or services among individuals, groups, or instit…
What Makes a Great Hospital Website?
KEY HOSPITAL MARKETING TOOL – Most hospital marketing gurus would agree that the …
2013 Healthcare Marketing Strategies Summit
We’re really excited about Frederick Swanston exhibiting at the Healthcare Marketing …
Where Have All The Doctors Gone?
I have noticed lately that more and more of my “Doctors Visits” are really with the…
Hospital Marketing to New Patients.
I decided to try to answer my cardiologist’s question – “How does our hospital bu…