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Frederick Swanston 3000 Old Alabama Road, Suite 119-348
Alpharetta, GA 30022
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Polar Exposure: How Media Preferences Are Changing The Apple Watch, Oura Ring, Fitbit—chances are, you or someone you know is wearing one right now. These little wrist-bound (or finger-bound) gadgets are changing the way we think about health, shifting the focus... Continue Reading… Wearable Tech, Smarter Marketing: A New Era for Healthcare Brands
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Advertising, Digital, Healthcare

Polar Exposure: How Media Preferences Are Changing

While we all love cold-weather classics like Vanilla Ice’s “Ice Ice...

Advertising, Branding, Digital, Healthcare

Using Data to Humanize Social Media

Remember the story you told at your in-laws’ Thanksgiving dinner table...

Advertising, Healthcare

Know your WHY: How to bring your brand full circle.

You know WHAT your organization does and HOW you do it....

Advertising, Healthcare

This is how we live – a vaccine campaign case study

How Frederick Swanston helped inspire Memphis to get their COVID-19 vaccine...

Advertising, Healthcare

You Don’t Need Market Research. Or do You???

You’re close to your patients. You’ve served many of them for…

Advertising, Healthcare, Real Estate

With All the Millennial Hype, Don’t Forget About the Baby Boomers

These days, the Baby Boomer generation tends to be overlooked as…

Advertising, Healthcare

The Wellness Message – How it Stopped Outmigration in Rural Alabama

Community hospitals face a litany of unique challenges, including a higher…

Advertising, Digital, Healthcare

Trends in Community Hospitals Part 3: Tell Your Story, Digitally

Trends in Community Hospitals Part 3: Tell Your Story, Digitally The…

Advertising, Branding, Healthcare

Trends in Community Hospitals Part 2: Humanize Your Brand

Trends in Community Hospitals Part 2: Humanize Your Brand The digital…

Advertising, Healthcare

Trends in Community Hospitals Part 1: Ousting Outmigration

Trends in Community Hospitals Part 1: Ousting Outmigration Patients of community…

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Let’s do this. Get in touch with FredSwan

  • 770.642.7900
  • hello@frederickswanston.com
  • 3000 Old Alabama Road
  • Suite 119-348
  • Alpharetta, GA 30022
  • © 2025 FrederickSwanston