In essence, the Great Depression shaped the eras before us. Generation Y, or more commonly known as the Millennial Generation, is the result of our parents and their parents knowing what it’s like to do without. As a result, they have provided us with means and opportunity.
Posts By: Freddy Swan
When did this happen? Christmas has taken on its’ own Hollywood personality. December 25th has moved up in the batting order to the day after Halloween, the start of the holiday season.
Congratulations are in order for Elias Julian, our design intern who was recently promoted to Junior Art Director.
Alpharetta, GA – Continued growth and success called for a new online experience for Frederick Swanston, a mid-size advertising agency located in Alpharetta, GA. The visually stunning and content-rich site promises to show off the breadth of client experience in industries ranging from health care and technology to resort and business-to-business.
Enclosed retail shopping malls started to pop up all around the country about 60 years ago. They prospered by offering appealing shopping opportunities while providing a variety of products and a sense of shopping excitement. Of course, there was the food court and sometimes even upscale dining.
There is something about Morgan that we just couldn’t ignore. Maybe it’s that odd way she spells her name, Morgan Elisabeth. Elisabeth with an “s”? Or her Massachusetts roots? Or that her grandmother’s Cape Cod beach house is three houses down from Steve Carell’s in-laws and was in the movie The Way, Way Back? No…
“I have experience in B2B and B2C.” Okay, so what exactly does that mean? To be successful in advertising you need to know more than a couple acronyms (hint: B2B = business-to-business and B2C = business-to-consumer). You need to understand how to connect with and understand your client.
Yesterday I just started to jot down all the stuff that seems to be happening in the marketing world, but I stopped when my list got to ten trends that are very apparent in most of our every day lives. I wondered how these trends will affect company’s marketing and advertising strategies, and how we’ll…
Don’t get too sweaty – I never heard or saw it either before I plunged onto the internet and googled “How will the advent of the internet effect existing media?”
Advertising has long been a crucial part of history. It is a form of communication, a source of information, and a powerful marketing tool. Advertisements can be entertaining or persuasive, and most of all, very effective. It is a lasting part of American culture because of this very reason. So now let’s take a moment…